Understanding the ever-changing market is a critical first step to developing any strategy. A successful strategy can only be developed in the context of competitor strategies and market positions. Strategic, competitive, and supplier intelligence can be a highly differentiating tool to assist in a variety of business planning exercises, while peer benchmarking based on hard data, rather than general “competitor X” league tables, can bring a new level of transparency and insight to the market landscape.
The vast majority of the market research that is widely available is ‘nice-to-know’ but fails to help business leaders make better decisions. We specialize in gathering market data and intelligence and transforming that data into meaningful insights. We apply our strategic capabilities to take these insights further and generate actionable recommendations for key decision-makers.
Capabilities
Our Market Outlook & Intelligence capabilities span several areas, including:
- Market Landscape Analysis
- Strategic & Competitive Intelligence
- Intelligence Monitoring
- Peer Benchmarking
- Supply Market Analysis
Our Work
Several examples of recent Market Outlook & Intelligence work include:
| Capability | Qualification/Experience | Outcome |
|---|---|---|
| Peer Benchmarking | Conducted a peer benchmark analysis focused on legal organizations and performance to better understand legal performance for an independent E&P | General counsel optimized legal organization and operations based on findings |
| Peer Benchmarking | Conducted a peer benchmark analysis focused on the long-term enterprise-wide and procurement and supply chain transformation of a leading independent E&P | Client optimized a procurement and supply chain systems implementation program based on findings |
| Strategic & Competitive Intelligence | Developed industry-wide manufacturing capacity model to forecast competitor manufacturing utilization rates in inform the bidding strategies of a major subsea equipment manufacturer | Improved client bidding strategies by providing more competitor transparency |